Being a company that places constant growth, self-learning and continuous improvement on the flag, we realized we are in our element when we promote companies and organizations whose products and services improve the world, provide real value, make a difference in their industry, and whose founders do things with real intensity and passion.
OpenMind’s mission is to provide solutions to CBD brands, in order to help them overcome their challenges and positively impact the world.
As your partner, we promise to find the best solution for your CBD business needs using the most appropriate tools, saving you time and money.
In order to be successful, you must first define what success is. Each marketing funnel built for a business should take into account the target audiences of the product, the market in which the business operates, and its business goals. We specialize in researching markets, producing SWOT reports, and building marketing strategies to help you determine how you compare with your competition and what actions are needed to succeed.
Once your goals, budgets, and target audiences are clear to everyone, we can start developing campaigns and content. Our team features experts across a variety of platforms and advertising channels, as well as experienced and brilliant content creators and creatives.
We tailor all campaigns to meet the brand’s message and spirit as outlined in our strategy document.
A key advantage of digital marketing is the ability to measure, evaluate, and respond quickly based on segmented, accurate data. Monitoring and optimizing campaigns on a daily basis makes sure each client gets the greatest return on their investment
In order to serve each of our clients effectively, we implement an online system that displays live data and allows them to connect to numbers whenever they want. In addition, your Client manager is holding weekly phone calls with you, to ensure everything is on track.
In addition to being expert marketers, each of our team members carries years of unique experience. Our production team is explicitly adept with website analytics to understand which pages are performing (or not). We can make specific strategy adjustments to increase your visibility within the CBD industry by actively analyzing and learning from your data. OpenMind's formula for success combines innovative marketing strategy, CRO, strategic design, and web development.
Although advertising on Google or Facebook Ads is currently limited, We have developed unique tactics that have allowed us to advertise successfully on these platforms.
In addition, our team at OpenMind has other avenues of paid media that allow CBD advertising. There are forms of paid media beyond the traditional Google search ad that can provide the same amount of exposure, and we want to help your business discover them.
Boost ROI across every channel with Email/Marketing Automation that converts. Get the right tools in place to deliver timely, relevant and personalized communications - in real time.
Whether you're just setting up shop or you've been at it for a while, now is the time to ensure you capture and nurture the leads landing on your digital assets. You're leaving money on the table if you aren't doing this.
Successful marketing boosts conversions. And our conversion optimization at every point of your sales funnel ensures exactly that. We strategically place high converting tools that transform every lead into a repeat buyer and vibrant brand evangelist.
The legal CBD industry is becoming a competitive one, and standing out, you need to have a website that is both user-friendly and readable by search engines. OpenMind's experienced design team can take your CBD business' mission and create a clean and user-friendly website relevant to both the CBD industry and your unique brand.
One of the most challenging aspects of marketing a CBD brand is acquiring new customers. As of right now, affiliate marketing is the most effective and profitable acquisition channel out there. Strong affiliate networks can be the difference between a profitable and non-profitable company. We offer all the solutions you need for creating the best affiliate network possible.
We are a group of educated, experienced, and passionate CBD marketers, committed to helping businesses reach their full potential and success.
As your partner, we promise to find the best solution for your CBD business needs using the most appropriate tools, saving you time and money, as well as helping you to find breakthrough opportunities for your business so you can grow at the right pace for you.
In an age where all marketing activities are measurable and traceable, we work with a data-driven model.
We make marketing decisions based on empirical metrics and fixed practices that allow us to pinpoint and improve our marketing efforts on a regular basis.
Each of our clients has access to a dashboard containing all the metrics he cares about, which is constantly updated
Running paid CBD ads on Instagram are a possibility, but more likely will be disapproved or have your account flagged for policy violation. Your website and/or landing page must be set up correctly to have any chance of success.
Facebook recently opened its advertising platform to CBD companies. In the past, Facebook prohibited advertising for CBD or hemp-derived products.
Our experience has made it possible to run successful Facebook CBD campaigns but it’s not done in traditional ways. You need the help of an experienced marketing agency.
Instead of a common employee who possesses a broad knowledge of digital marketing, our team of digital experts are each accredited and experienced specialists in their specific niche of digital marketing.
Some companies can’t afford to hire full-time marketing staff or even a marketing department.
Businesses must market, but the format may differ – more dynamic, more flexible, more modular.
The outsourced marketing model is designed to help you meet your marketing challenges while not neglecting others.
For every business we work with, we create a unique digital marketing strategy. Therefore, we are conducting a discovery session for each new client and spending as much time as necessary getting to know his business and his needs.
Digital strategies can include building a new or re-designing a website, reviewing and fixing problematic areas of the online presence (SEO), promoting the brand through various social media platforms and Google Adwords, for instance.
Using a single client portal, we provide live, interactive dashboards that report on digital marketing analytics, giving you 24/7 access to campaign performance.
Furthermore, your dedicated strategist conducts monthly analytics analysis and conducts monthly reporting review calls.
Most importantly, we provide an executive analytics layer to our reports so that key growth metrics are not glossed over.
It is a complex question that needs an extensive response.
Having said that, before you determine your marketing budget, let’s define it: A marketing budget includes costs such as marketing, advertising, public relations, and event marketing.
In general, based on our experience, the latest research, and expert opinion, we recommend:
In accordance with your project and objectives, we ask for a minimum term commitment from you. During this period, we gather data, analyze it, and launch a strategy that will help us deliver results. After that, the contract is on a rolling monthly basis. We don’t like to tie clients into long-term commitments. Our goal is to keep you with us because we are generating great results for you and your business. Client retention is one of our greatest achievements.
Step 1: We schedule a phone call to discuss your needs and determine if we can help.
Step 2: Iftach will arrange a face-to-face meeting, video conference or call (depending on location) to further discuss working together.
Step 3: We prepare a proposal with examples of our past work, a project plan and deliverables, with estimated costs included.
Step 4: If you approve, we begin.
Step 5: Both parties sign the contract.
Step 6: A kickoff meeting is held.
And why they’re so important in today’s digital world Cannabidiol, or CBD to most, has been an exciting rediscovery of the versatility found within the cannabis plant. It has been used in everything from therapy to animal treats in a way that is designed to help promote a healthy lifestyle. It is so popular that it is talked about almost as much as its psychoactive counterpart, tetrahydrocannabinol (THC) which can be found alongside it. You’d
From pain to anxiety, CBD has a variety of therapeutic offerings but, how do you market to the different segments? A lot of the positive hype around cannabidiol (CBD) is centered around health and wellness. Studies have been conducted worldwide displaying the therapeutic effects of this cannabinoid. It is being used for a variety of holistic approaches and has resulted in a lot of different market segments emerging. This is a dream for marketers looking
It is quite uncommon to come across a product that has therapeutic potential on a global scale, but at the same time provides a unique marketing challenge for responding to that demand. Cannabidiol, also known as CBD, is an often talked about component of the cannabis plant that is used around the world for improving personal wellness. The interest in CBD is so high that it’s even made its way into the pet food market
“Impossible only means that you haven’t found the solution yet.”
If this resonates with you, then now is the time to talk to us since we probably have the solution for you.
Please fill out this form and someone from our team will contact you shortly.
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“Impossible only means that you haven’t found the solution yet.”
If this resonates with you, then now is the time to talk to us since we probably have the solution for you.
Please fill out this form and someone from our team will contact you shortly.
OR BOOK A CALL ON CALENDLY HERE